About


Beginning in 1997, Brian and his father, Benjamin Gavin, researched and refined the ‘90s version of the hearts and arrows design. Their combined knowledge in the fields of cut and light performance, based on five generations of diamond cutting experience, helped them achieve a noted improvement on the standard hearts and arrows design of the day. Their refinements involved exacting mathematical proportions in which every facet of the diamond is placed at exact angles creating an ideal balance between optimum brilliance (return of light to the eye) and the scattering of light, or “fire” (the prismatic effect that separates white light into its spectral colors).

In 2004, Gavin was invited to present his system for grading hearts and arrows diamonds to his peers from around the world at the first International Diamond Cut Conference (IDCC), in Moscow, Russia. Since then his system has become a recognized standard, used by credentialed diamond appraisers and consumer-protection laboratories and emulated by other diamond cutters worldwide. This new standard for the hearts and arrows cut earned him the nickname and reputation as “Brian the Cutter” in the industry.

In March 2009, Gavin launched his new Brian Gavin Signature Hearts and Arrows Diamonds, cut to even more exacting standards than previously. Each of these diamonds has earned the coveted AGS 0 grade for Light Performance and is accompanied by the new AGS Platinum Diamond Quality Document, introduced in January 2009.

In 2010, Brian Gavin, was a featured speaker at the ASA International Conference Gems and Jewelry Program in Las Vegas, Nevada, at the J.W. Marriott Resort and Spa. Gavin detailed the development of his Hearts and Arrows Grading System and the strict parameters he enforces to ensure true, symmetrical hearts and arrows patterning. He also recounted his entry into the Internet “e-tail” marketing business in 1999 and described his exciting journey of growth and success in the years since.